| Born
and bred in Worcester, Imperial Distributors has grown steadily
since its inception over 65 years ago in a garage on Holland Road.
Based in Worcester and Auburn, Massachusetts, Imperial currently
serves over 1,000 food stores and employs 500 people, -- a far cry
from the one-man business scrambled together by founder Frank B.
Sleeper in 1939.
Then, as now, privately owned Imperial served as a non-foods service
wholesaler/distributor, buying cases in lots from manufacturers,
delivering products to stores in shelf quantities, and providing
in-store merchandising services. Approximately 20,000 SKU's are
stocked at the Worcester and Auburn distribution centers. The product
assortment is focused on health and beauty care items, cosmetics
and general merchandise, including a large assortment of housewares,
film, batteries, stationery, baby needs, pet supplies, and seasonal
non-food products.
A native of Worcester, Frank Sleeper was just 25 years old when
he started his business in troubled economic times, as the nation
was emerging from the Great Depression. He scraped a few dollars
together, invested in an inventory of less than 100 cases of such
products as toothpaste, shampoo and aspirin, and purchased a small,second-hand
delivery truck. Sleeper's "business plan" was to supply
local grocery stores with a homemade cabinet with shelves to display
the profitable, "impulse" products unavailable at that
time from grocery wholesalers.
By the end of WWII, the operation had expanded to a company with
five employees and enough warehouse space to serve 150 retailers.
Business exploded in the 1950s as the nation moved into prosperity
and growth, and supermarkets burst onto the retailing scene.
Supermarkets ousted the corner grocery stores, boasting larger sales
areas, low prices, heavy promotions, parking lots, "one-stop
shopping" with meat, produce, and grocery and non-food items.
Imperial helped fuel the supermarket tide, providing such new value-added
services as pre-pricing, guaranteed sale, shelf stocking, and bigger
non-food assortments. As the company expanded,it moved to a larger
premises on Granby Road and then to Chandler Street. The Auburn
facility was constructed in 1966 and was enlarged four times over
the years to its present size. In 2001, Imperial added 165,000 sq.feet
of warehouse space in Worcester.
In 1964, the founder's son, Michael D. Sleeper, joined Imperial
after graduating from college. He began in the sales department,
moved into purchasing, then into operations, and in 1973 was named
President and Chief Executive Officer.
Imperial has made 6 acquisitions ranging in size from $2 mil to
$25 mil. Today, Imperial Distributors serves chain and independent
supermarket locations throughout the Northeast and Mid-Atlantic.
Current accounts include Big Y, Stop & Shop, Shaws / Star, Market
Basket, Roche Bros., Foodmaster, Foodtown, Thriftway, and ShopNBag.
An average of 200,000 products are shipped each day.
According to Sleeper, "Our corporate mission is shaped by the
retailers we serve. We respond to their day-to-day operating needs
as well as their longer-term vision. It is our team members who
read the marketplace and shape and build our company."
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In 1939, little open cabinets with a few
shelves and about 50 items -- chiefly health and beauty care products
-- were placed in Worcester grocery stores by Frank B. Sleeper,
a one-man operation he named Imperial Distributors. Sales per
store averaged $2 a week. |