Capitalizing on Back-to-School Selling
Naomi SleeperVice President Continuous Improvement and Strategic InitiativesImperial Distributors It’s the height of one of my most nostalgic shopping seasons: Back to School! According to Deloitte’s 2019 Back-to-School Survey, over 52% of
Battery Trends Powering Innovation
Naomi SleeperVice President Continuous Improvement and Strategic InitiativesImperial Distributors In today’s digitally powered world, battery life implies convenience for the consumer. For rechargeable batteries (e.g. lithium-ion) in cell phones and laptops and
CBD (Part 2): Celebrating National Pet Month
Naomi SleeperVice President Continuous Improvement and Strategic InitiativesImperial Distributors In honor of National Pet Month, this month we review one of the biggest trends in the pet category. Last month’s article on
The Thriving Growth of CBD
Naomi SleeperVice President Continuous Improvement and Strategic InitiativesImperial Distributors Last year’s Natural Products Expo West in Anaheim featured cannabidiol (CBD), the non-psychoactive ingredient in hemp and marijuana, as a top trend in
Applying an innovation mindset to the fundamentals of success in GM and HBW
Naomi SleeperDirector, Productivity ImprovementImperial Distributors Last month, I attended the 2019 Food Marketing Institute’s (FMI) Mid-Winter Executive Conference. The need for supermarkets to innovate with an entrepreneurial mindset permeated as a theme
Competing in Convenience
Naomi SleeperDirector, Productivity ImprovementImperial Distributors In today’s fast-paced digital age, instant gratification and convenience reign. Consumers now expect to do more in less time. As “the ultimate currency,” according to Nielsen, convenience